Sales & Lead Generation
We help companies of all sizes looking to increase e-commerce sales.
- For large companies, we start by analyzing current sales and campaign data. Then we focus on increasing sales from top converting sources and reducing nonprofitable spend.
- For smaller companies, we start by driving high quality traffic to their site and growing their email list and social media following. Our next step is to drive more conversions through more targeted advertising and retargeting. Our third phase is to continually test and optimize content and advertising in order to increase conversion rates and capture new buyers. We have a record of helping ecommerce businesses to achieve tremendous growth.
We help companies gain new clients by reaching qualified prospects interested in or looking online for their services.
- We connect prospects with our clients through Search Engine Optimization and Search Engine Marketing. These client include personal injury lawyers, plastic surgeons, dentists and other service-based businesses who are looking to connect with people searching online for their services.
- We help businesses reach potential clients interested in their services by improving their online presence through social media management and marketing, retargeting, display advertising, and influencer advertising.
Search Engine Marketing
Search Engine Marketing is also known as SEM, Paid Search, or PPC.
It is the method of bidding to show up in the paid results of search engines. It is incorporated in our lead and sales generation strategies. We help businesses capitalize on users searching online for relevant services. SEM is a necessity for businesses that want to appear near the top of search results when people search online for businesses in their business genre. For example, if someone Googles “Dentists in LA,” you want that person as a client and therefore, need your dental office’s site to appear near the top of the search results.
- Keywords 35%
- Ad Copy 20%
- Landing Page 35%
- Targeting 10%
Retargeting is the technique used to show ads to users who have already visited your site.
This is pivotal to all businesses. Most users do not buy something the first time they visit a site; they have several interactions with a site before actually making a purchase. These are the most qualified users to show online ads to and reminding them of your website or bringing them back to your website can lead to sales or them contacting you for your services.
Display Advertising is placing advertisements across the web in the form of text, images, flash, video, or audio for businesses across the web on websites such as Facebook, GQ, or ESPN.
This is ideal for businesses selling a visual product and is used to display their product to specific segments of consumers.
Management & Marketing
Want to increase your social media following? Want to reach more customers in your target demographic?
We will handle all of your social media needs, posting daily on Instagram, Facebook, and Twitter. We respond to comments and inquiries. We come up with hashtag strategies to effectively increase your followers and engagement with your brand. We also run marketing campaigns on Facebook, Instagram, LinkedIn, and other social media platforms in order to reach potential customers.
Influencer Marketing is the method of advertising products to consumers through people or celebrities with large followings on Instagram, Youtube, Twitter, or Facebook.
This is an ideal method for companies looking to create a buzz about their products and who are looking to reach a specific demographic. We work with an array of influencers and celebrities with anywhere from medium to enormous followings.
Software We Are Using
Interested in improving your digital advertising? Here is what we and our clients are currently using.
Competition & Keyword Research
SEMRush is one of the best tools there is for performing keyword research. You can research what keywords your competitors’ are targeting, how much they are spending in advertising, which sites back-link to them and more.
Advertising with BingAds
The vast majority of companies only advertising on Google AdWords as Google sees the majority of traffic. BingAds combines traffic from Bing and Yahoo. Although they have a much smaller percentage share of search traffic, the network is so largely ignored that it can be a cheap and profitable place to advertise. Use the link to get $200 FREE on BingAds!