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Intensify is a leading PPC agency in Los Angeles, and provides a full range of services to help businesses expand their reach and promote their brand through Google Ads.
PPC is an integral part of any robust search engine marketing campaigns and requires dedication to maintain at a high level. At Intensify, we have experts monitoring and managing PPC and optimizing ad spend to get the best possible results for our clients.
If your company has an online presence, it’s essential to create a multitude of pathways that increase your site traffic and brand awareness. By working with a PPC Marketing Firm, you’re guaranteed to have an individual devoted to improving your search engine visibility and directing a steady stream of potential customers to your website. That’s exactly what we do at Intensify. Our team manages all aspects of your PPC campaign and works with your business to continuously improve results.
We follow a tested and data-driven process to create winning PPC campaigns for our clients. The first step is conducting extensive research to identify the search behaviors of your target audience. We analyze data like search volume, competitor keywords, and demographics to identify the right keywords.
With the right keywords identified, we then create compelling ad copy that speaks to what your target audience is searching for. We aim to stand out from the competition and entice potential buyers to click through to your website.
Then, we create custom landing pages that align with ad copy, provide a clear call to action, and convinces users to convert. We ensure that your page has a clean design that’s easy for customers to navigate.
Our team of PPC experts then set a bidding strategy that’s tailored to your business and your budget. We also provide clear and consistent reporting and communication on all aspects of the live ad campaign.
PPC advertising is aimed at increasing brand awareness, driving traffic to a site, and ultimately achieving customer purchases. Improving your search engine marketing through PPC is an important part of improving your overall digital marking strategy. At Intensify, we have years of experience working with our clients on PPC to ensure that we’re consistently improving ad scores, lowering Cost-Per-Click, and increasing overall revenue.
It’s not enough to work with just any PPC agency, you want to work with the right PPC agency. At Intensify, we take time to listen to your goals and develop the right strategies that align with your business objectives. We have our own expertise, but you know your business best. We’ll work with you as business partners to make sure we’re targeting the right keywords for your business.
Our team of PPC experts implement industry-leading techniques to drive the right traffic to your site as well as maximize your ROI. We consider the right traffic to be clicks from customers with a high intent to purchase.
We also provide transparent and ongoing reporting to ensure you’re happy with the campaign’s results and optimizations. With Intensify as your PPC partner, you can trust that your advertising budget is being invested wisely. Let us help you take your business to the next level with Los Angeles PPC.
PPC stands for Pay-Per-Click. You might recognize it as the suggested products and websites that appear at the top of a google search.
PPC (Pay-Per-Click) is a form of digital advertising that involves bidding for ad spots in search engines and on websites. When your ad is displayed and someone click on it, you pay for that click (hence the name).
CPC stands for Cost-Per-Click, and it is the amount you pay when someone clicks on your ad. Quality Score is a metric that is used to determine how useful your ad will be to the person looking at it. It can be influenced by the relevance of your webpage, the click-through rate to your page, the speed of your website, and other factors. Your CPC bid and Quality Score are used to determine whether your ad gets shown to a user.
An advertiser places a bid on a keyword that they think will be fruitful for their company, and creates an ad to go along with it. When someone conducts a search that Google determines is relevant to your keyword, a bid takes place for that ad space. Looking at CPC bid and quality scores for everyone in the bid, Google determines which ads to show to the user. Important to note is that you won’t automatically pay the amount of your CPC bid – Google uses a number of metrics to determine the amount you will pay when someone clicks on your ad.
Ranking organically for keywords is awesome! But including PPC in your search engine marketing can improve your brand awareness, increase your site traffic, and legitimize your company for a customer, meaning a deeper sense of trust and willingness to buy from you.
“Hiring Intensify has been a game changer for our lead generation. Their skillset, knowledge, and guidance has allowed us to increase our lead generation while lowering our cost per lead.”
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